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Venturing: The Entrepreneurial Challenge (Boxed Set)
VENTURING (VHS)
The Entrepreneurial Challenge (Boxed Set)
Thirteen 1/2-hour segments Closed Captioned
Item# VT018
$99.95


This series examines what it takes to start and grow a company. Through interviews with entrepreneurs and tours of their companies, it explores how they generate their business concept, find financing, manage people, market products, manage growth and deal with the unique challenges of their business. 1991 Emmy® Award Winner.

The Boxed Set includes thirteen 1/2-hour segments on 4 cassettes, with a handy Resource Guide.

Segment Descriptions:
THE FIRE WITHIN (30 Minutes)
Introduces a variety of entrepreneurs who convey the persistence that characterizes entrepreneurship.

GETTING STARTED (30 Minutes)
Describes how to turn ideas into opportunities, seize opportunities that no one else can see and develop these ideas into actual businesses.

FINDING FINANCING (30 Minutes)
Looks at various ways of financing start-ups. It emphasizes that whatever source of capital entrepreneurs seek, the process of raising money is long and arduous.

UP AND RUNNING (30 Minutes)
Shows that getting a company up and running never goes according to plan. It describes inevitable pitfalls and ways of recovering from them.

MARKETING AND SALES (30 Minutes)
Features entrepreneurs who are extremely creative in their marketing technique, particularly their use of "guerrilla" or low cost marketing.

MARKET AND PRODUCT EXPANSION (30 Minutes)
Highlights entrepreneurs who have been very successful at expanding their products and markets, both domestically and internationally.

FINANCING GROWTH (30 Minutes)
Examines ways of obtaining growth financing, including bootstrapping, short-term notes, private stock offerings, initial public offerings and venture capital.

MANAGING GROWTH (30 Minutes)
Describes ways of effectively managing the chaos inherent in growth.

THE HUMAN CHALLENGE (30 Minutes)
Looks at the role of employees in building a successful company and suggests ways of increasing employee involvement, commitment and empowerment.

MANAGING ADVERSITY (30 Minutes)
Deals with calamitous aspects of business that cannot be planned for. It shows how entrepreneurs have responded to adversities faced in the process of venturing.

AGRICULTURAL ENTREPRENEURS (30 Minutes)
Focuses on entrepreneurs who make their living from the land and shows that agricultural enterprises share many similarities with non-agricultural businesses.

THE PERSONAL SIDE (30 Minutes)
Presents the challenges involved in balancing work and family, functioning effectively with a partner and working with parents or siblings in a family business.

THE INNOVATORS (30 Minutes)
Features entrepreneurial companies that have matured beyond the early stages and are dealing with the challenges of major success. Founders discuss keeping entrepreneurial energy alive.



 
 
 
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